Liverpool ONE is now home to multi million pound sneaker store, Kick Game, marking the brands city debut.
The luxury retailer will offer exclusive sneaker and streetwear collections from renowned sportswear brands such as Nike, Supreme, Off-White and Adidas.
The store is set to be greeted by UK Rap Royalty in the following weeks and there will also be DJ’s across the opening weekend with a Saturday set from DJ Salousse before DJ Lilss brings the weekend to a close on Sunday. The store promises to be abuzz with activity, as Kick Game will be hosting giveaways in store, along with appearances from influencers and artists over the course of the weekend.
Robert Franks, Kick Game’s founder, commented:
“ Liverpool is one of the biggest cities in the UK and we are incredibly grateful to be opening our new store on South John Street. Offering Liverpudlians the rarest sneakers in the world to be bought or sold at our store will contribute to the growing market up in the north of England and reaffirm Kick Game as the biggest sneaker store in Europe
Alicia Thompson, CEO of Kick Game, also commented:
“We are so excited to have opened the doors to our debut Liverpool store and introduce our exclusive selection of luxury sneakers and streetwear to the Liverpool audience. Recognised as an urban fashion hub, the city is a key location for Kick Game, enabling us to to further enhance our presence nationwide.”
Kick Game has become inseparable from streetwear culture in the United Kingdom and is renowned for producing leading content across its YouTube and social channels. Recent films featuring leading artists Central Cee, Arrdee, M1ST, and Fredo have been watched millions of times over.
Moreover, Kick Game is expanding into the world of sports, with recent ‘Sneaker Shopping’ episodes featuring Premier League footballers Michail Antonio and Eddie Nketiah racking up hundreds of thousands of views between them.
As a result, Kick Game is driving demand for limited edition sneakers and streetwear clothing and is targeting sales of well over £50 million by the end of 2022. Streetwear is gaining momentum across the globe and Kick Game is eager to increase visibility and accessibility of high-end, rare sneakers on the UK high street, Europe, and further abroad. The arrival of Kick Game in Merseyside looks set to be the start of a streetwear revolution in Liverpool.