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Liverpool Empire announces new show Now That’s What I Call A Musical!

The upcoming musical production Now That’s What I Call A Musical! will be staged at the Liverpool Empire Theatre from Tuesday 4th to Saturday 8th March 2025.

Prepare to revisit the collection of songs that have defined your life as we commemorate the 40th anniversary of the legendary and highly successful compilation brand NOW. The album series “That’s What I Call Music” has achieved global sales of approximately 200 million copies. This enjoyable evening is brimming with popular songs from Whitney Houston and Wham! Blondie, Tears For Fears, and Spandau Ballet, among others.

The setting is Birmingham in the year 1989. Two school friends, Gemma and April, are engrossed in significant endeavours, strategizing their lives according to quizzes from Number One Magazine, and fantasising about kissing Rick Astley. Fast forward to Birmingham in 2009, where they are faced with the most feared occasion of their lives – the school reunion. The reunion of friends brings together elements of drama, past romantic relationships, and the physical sign of ageing as receding hairlines. As they reconnect, various aspects from their shared history begin to fit together harmoniously. The primary inquiry is: What was the purpose behind the excessive use of hairspray?

Liverpool Empire announces new show Now That's What I Call A Musical!

Craig Revel Horwood said:

“This is a beautiful and funny story about two schoolgirls navigating life through their shared love of music. Pippa has written a script that takes you right back to sharing your Walkman headphones with your best friend, escaping the boring day to day and dancing like nobody is watching. Everybody remembers getting the latest NOW That’s What I Call Music Album!  Our show is packed full of the biggest hits of the era and I cannot wait to get started and you will love it.”

Pippa Evans said:

“Writing NOW That’s What I Call A Musical! has been an absolute delight, weaving this funny, heart-warming story around such a fantastic collection of songs. September 2024 can’t come soon enough!”

Jamii Layton, Managing Director of NOW That’s What I Call Music said:

“Now That’s What I Call Music will be 40 years old in November, and with our albums having become such an integral part of the soundtrack of peoples’ lives over that time, it is thrilling for the brand to be headlining such a warm and fun-packed show. NOW has always celebrated the creative diversity and all-round magic of pop music. This combination of a life-affirming story and fantastic music selection will make such a strong connection with the audience. It’s a great way for NOW to salute our legacy and also look forward to the future, continuing to celebrate the best in past and present hits.”

The creative team will include Set and Costume Design by Tom Rogers & Toots Butcher, Musical Supervision and Arrangements by Mark Crossland, Lighting Design by Ben Cracknell, Sound Design by Adam Fisher, Wigs & Hair Design by Sam Cox, Associate Choreography by Aaron Renfree and Casting by Annelie Powell CDG.

NOW is produced by ROYO, Universal Music UK, SONY Music Entertainment and Mighty Village.

Tickets are now on sale from just £13 on the website here.


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