Hundreds
of flowers filled Liverpool ONE this morning (Monday 20 January), to inject a
spot of joy on Blue Monday.
Following
the success of last year’s flower drop, Liverpool ONE has this time stepped up
its efforts to bring a smile to visitors’ faces, offering a series of treats
and one-off offers from many of its shops and restaurants.
From
free pamper sessions to complimentary foodie treats, unsuspecting shoppers will
have the chance to brighten their Blue Monday, the day which has been dubbed
the most depressing of the year.
As
part of its plan to inject cheer to the city, Liverpool ONE left hundreds of
bunches of brightly coloured flowers across Upper and Lower South John Street;
Peter’s Lane; and Paradise Street for lucky commuters to pick up on their way
to work. The blooms were packaged into pairs, encouraging people to keep a bouquet
for themselves and pass the other on to a friend, colleague or even a stranger
to share the joy.
Donna
Howitt, Marketing Director at Liverpool ONE, said: “Blue Monday is recognised
as the gloomiest day of the year for many. Our flower drop has proven to put a
smile on our visitors’ faces and creating a chain reaction of positivity across
the city.
“This
year, many of our shops and restaurants, jumped at the chance to offer all
kinds of complimentary and discounted treats to make Blue Monday a little
brighter for everyone!”
Among
the activity taking place today is: free hand and arm massages from The Body
Shop; free chocolate samples from Lindt; scratch card giveaways from John
Lewis; complimentary bright lip makeover from Urban Decay at John Lewis; free
coffee from Nespresso; a free large box at Wok & Go when bought with any
large classic or vegan box; ‘hidden gift’ bags at Molton Brown; mini makeovers
at Morphe; pastry sampling and free coffee at Arket; tote bag giveaways from
Cass Art; £10 off bottles of prosecco at The Club House; and complimentary
express manicures at Harvey Nichols’ Beauty Bazaar.
All
offers are subject to availability. Full details are available from the
Liverpool ONE website or by downloading their new MyONE App.
Donna
added: “We’d like to say a huge thank you to those brands who’ve got on board
with us this year and helped create a cheerier Blue Monday, and we’d encourage
all those picking up a pair of bouquets to pass on the love to brighten their
day.”
For
further information, visit: www.liverpool-one.com.
