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Alex Greenwood set to launch own nutrition brand Boast Elite

Liverpool’s own Lioness Alex Greenwood has teased that she will soon launch a nutrition brand to empower females and males throughout their fitness journeys.

Liverpool-born professional footballer Alex Greenwood, one of England’s stand-out players at the Women’s World Cup has announced she is ‘working on something exciting’ as she reveals a sneak peek of her brand-new nutrition brand Boast Elite.

Alex Greenwood set to launch own nutrition brand Boast Elite
Photo credit – Carl Moss

Co-founded alongside Manchester Fitness Entrepreneurs Andrew Hibbert and Daniel Baldwin, as well as her partner and professional footballer, Jack O’Connell, Boast Elite is a nutrition brand offering a range of supplements that nourish the body and elevate performance.

Taking to Instagram, the England Lioness, who recently returned home from competing in the Women’s World Cup final told her Instagram followers, “I’ve been working on something exciting, something that fuels your greatness.”

From playing on the streets of Liverpool to winning major trophies, Alex is committed to leaving a legacy by inspiring both female and male athletes, fitness enthusiasts and health-conscious individuals. 

With Boast Elite set to launch later this year, Alex said:

“I’m a big believer in 1% wins. As an athlete what I put in my body is vital for my performance and when I was preparing for the World Cup it meant that no matter what, regardless of where I was, nutrition needed to be at the forefront of my mind, as well as staying on top of my health inside and out. 

Fuelling my body with nutritional food and supplements gives me an instant boost and is the reason why I have created my nutrition brand, Boast, to help people feel their very best.”

Boast Elite will launch later this year as Alex prepares for the beginning of the Women’s Super League 2023/24 season.


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