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cinch presents Creamfields North – brand new 20,000 capacity stage announced

Having already dropped one of the biggest festival lineups of the summer, the announcements continue as Cream HQ has just unleashed plans for a brand new 20,000-capacity outdoor stage ‘Runway’ presented by SHEIN. 

Creamfields is one festival that consistently raises the benchmark when it comes to festival stage and production, with Arc and Steel Yard just two of their creations now firm fixtures. 

2022 sees them continuing to push the boundaries joining forces with stage and visual art supremos Lucid Creates, whose challenge was to create a mind-blowing structure and 360 immersive experience for the festival’s 25 year anniversary.  

Lucid – whose expertise lies in stage design and bringing to life some of the largest and most visually exciting stages in the UK has created ‘Runway’, presented by fashion brand SHEIN. 

The all-new 20,000-capacity outdoor venue is an imposing large-scale industrial structure dominated by a huge overhead video screen. Enveloping fans by day, the structure then fades into the darkness as night falls, leaving the suspended visual spectacular to take over. 

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