The Peter Moore Foundation, created by Liverpool Football Club CEO Peter Moore in 2018, has launched an initiative to spread kindness and positivity with words of hope via social media during these difficult times of social isolation.
Beginning Friday, May 22nd 2020, we are spanning a weekend long initiative to make the last days of mental health awareness week impactful.
Through its social media pages on Instagram and Twitter, posts of encouragement, such as “You are worthy” will be spread along its feed for users to pick, share and send to their friends and family, or those in need.
With every post shared, Peter Moore Foundation will donate 10p to James’ Place, a male suicide prevention center launched in 2018 in Liverpool, which offers to help men through a proven therapeutic intervention.
James’ Place was founded by Clare Millford Haven and Nick Wentworth-Stanley to
support men in suicidal crises, following the tragic loss of their son, James.
This social media initative was created by Peter’s youngest daughter, Alexandra, who was inspired by tragic loss in her own life to raise awareness for mental health and suicide prevention.
The Peter Moore Foundation is unfaltering in its determination to donate up to £10,000 by achieving its goal of reaching 100,000 shares on dedicated social media posts.
Both organizations, which are focused on serving Merseyside, are resolute in their commitment to spread kindness and hope to those struggling locally, as well as internationally, particularly during these unsettling times.
Please encourage others to join the movement by following @PeterMooreFoundation on Instagram and @PeterMooreFdn on Twitter, and stay up to date with @Jamesplaceuk