The Beatles Story, Liverpool’s award-winning attraction, have teamed up with instrument manufacturer Höfner to celebrate Paul McCartney’s 80th year ahead of his Glastonbury performance with the launch of a unique art installation this June.
The Beatles-themed exhibition have commemorated this milestone year by unveiling a unique, Insta-worthy art installation in partnership with iconic guitar manufacturer Höfner. The statue, which resembles a gigantic 1962 Höfner bass guitar, is situated at the entrance to the award-winning attraction and will extend the birthday celebrations further into Paul’s 80th birthday year and prolong the spotlight on charity Nordoff Robbins.
The installation visually celebrates the illustrious and ground-breaking career of one of music’s greatest composers, a career is still going strong to this today. Paul McCartney recently completed his well-received ‘Got Back’ tour of North America and is set to be Glastonbury Festival’s oldest ever solo headliner on Saturday 25th June.
With ties to music therapy charity Nordoff Robbins, The Beatles Story hopes to shine a spotlight on the valuable work they do every single day. Nordoff Robbins stand for music and believe in the value of music for all people in our society. Their vision is to live in a world where, through music therapy, human potential is recognised regardless of profound disability, illness, or social exclusion. Supporting thousands of people in centres around the UK, the charity works in partnership with a wide range of organisations including care homes, schools and hospitals.
“At Nordoff Robbins Music Therapy, we want to live in a world where everyone can thrive through the power of music. We all know the impact on the world the Beatles had through the power of music, so we’re absolutely delighted that Beatles Story have chosen to support Nordoff Robbins. We hope it leads people to connect to the value of music and recognise its importance for their emotional health and wellbeing.”
– Sandy Trappitt, Head of Partnerships at Nordoff Robbins.
Paul McCartney himself is a supporter of Nordoff Robbins, and the Beatle first visited the charity’s London centre in 1986. In 1988, Paul received a Silver Clef Award, in recognition of his work with them and in the same year he donated an autographed Höfner bass guitar.
Visitors to the attraction, and to this exciting art installation, will have the opportunity to donate to Nordoff Robbins via a QR code. Alternatively, donations can be made here:
“We are very pleased, here at Höfner, to once again collaborate with our friends at The Beatles Story, especially to celebrate Paul McCartney’s 80th birthday. When they came to us with the idea for a special art installation we were thrilled. The designers have done a fantastic job, creating a piece of art truly worthy of the occasion. What can I say? It looks fab! I hope you go and see it and we send much love to you from Germany.”
Nick Wass, Höfner GmbH.
“It’s incredible to see what the Beatles Story have done to celebrate Paul McCartney’s 80th Birthday! What a wonderful way to show the remarkable impact Paul McCartney and The Beatles have had on millions of people across the world. All through this superpower we call music. At Nordoff Robbins Music Therapy, we use this power of music to help people connect and communicate, releasing their potential regardless of disability, illness or social exclusion. Thank you for your amazing support.”
Sandy Trappitt, Head of Partnerships at Nordoff Robbins.
“All of us at The Beatles Story are incredibly proud to be supporting Nordoff Robbins, a cause that is close to Paul McCartney’s heart, in his 80th year. We’re very excited for everybody to see our incredible art installation, and ponder on the fantastic career and achievements of Paul McCartney. On behalf of everybody at The Beatles Story, we would like to wish Sir Paul McCartney a very happy and healthy 80th year, and for many years to come.”
Mary Chadwick, General Manager at The Beatles Story.